Norma is based in Cremona, a place where music has always played an important role. Cremona is the home of Monteverdi, Ponchielli, Stradivari, Amati and many other artists. For more than 20 years Norma has been involved in the study and implementation of sophisticated audio amplifiers. Technical skill and musical sensitivity must be merged together, in the same way in which the best musical instruments are made. In Norma we are convinced that the influence of audio electronics on the outcome of audio reproduction is much greater than commonly assumed…Read More

The origins of the NORMA brand go back to 1987. The first device to be launched in the market was the NS 123 amplifier. In 1991 NORMA was bought by OPAL ELECTRONICS. This started a seven-year research and development work, which produced a completely new range of products. The basic concept was concerning the role of an Electronic in the audio reproduction chain. It has, in our opinion, a greater importance than people are usually let to believe. The renewed range of NORMA products was introduced at Milan’s TOP AUDIO in 1997.Since then, the products had been constantly updated without
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Beyond material aspects it’s important to understand a product’s design philosophy. Over the years folks hearing Norma products asked what our secret was. As direct expressions of our perception and thinking, we though them simple and devoid of secrets. Playback electronics influence the sound even more than what’s generally believed. Here we distinguish between sonic appearance and quality. Elements of appearance ease our perception. Its parameters include tonal balance, soundstage articulation and certain dynamic aspects as long as deviations remain tolerable rather than become …Read More

NORMA’s target is to utilize Technique to create products that reflect what NORMA means with “musical reproduction”. This concept is the synthesis of elements as: neutrality, lack of artificiality, respect for the dynamics and timbre of the original execution. In other words, a Minimalist approach; the intention is therefore to manipulate the audio signal as less as possible, confiding that the original music already contains all the Beauty that will bring Emotion in the listening experience. The musical message will not be Reinterpreted, adding something More pleasant, but will instead receive the maximum respect…Read More